The billionaire recently stepped down as chairman of Vivendi.
But threats to the industry loom as brands take work in-house.
The firm's Narcan product is more than just a lifesaving treatment for opioid overdose. It's a brilliant, salient campaign, as well.
Procter & Gamble said its $4.2 billion acquisition of German firm Merck's consumer health division was about allowing it to respond to the changing demands of an aging world.
Nearly a quarter (22%) of all marcomms M&A deals involved private-equity funds — double the 11% seen in the last two quarters of 2017.
WPP's joint chief operating officers Mark Read and Andrew Scott have said they do not believe a break-up of the ad group makes sense.
Seifert said feedback from clients has been positive.
You've seen what the biggies can do. What about the smaller end of the spectrum? MM&M's second buyer's guide to pharma, healthcare, and life sciences consulting services focuses on the dos and don'ts of hiring boutique firms.
The healthcare marketing group made another major acquisition in the country last month.
Omnicom's healthcare revenue was up 2.7% in Q1
The firm hired five senior staff in the past month.
As Sir Martin clears his desk, PRWeek has collected nine thoughts from the worlds of PR, journalism and agency life on the man, his skills, his temperament, and his future.
Martin Sorrell's resignation as chief executive of WPP could lead to a breakup of the company and spark other major changes.
John Tylee examines how a man who never ran an agency rose to become such a dominant force.
Martin Sorrell has stood down as chief executive of WPP, the company has announced.
WPP's board of directors is set to meet as it awaits the outcome of an investigation into the personal conduct of CEO Martin Sorrell.
U.S. deals through the end of March increased 366% compared with last year.
Sonderman had worked at GSW since 2001.
Turett spent 25 years at Edelman before launching her own firm in 2013.
Chris Palmer, president of CDM New York, shares his wake-up routine, what he's reading and his dream of owning a record store if he wasn't in the medical marketing field.
The business unit will be rebranded as EMC K.K.
Mesmerize provides static ad materials at the point-of-care, including physician offices and pharmacies.
Schirmer previously led McCann Global Health as president for nearly five years.
She was one of the firm's original staffers in 2013.
The NY-based shop is known as BX: Brand Experience Design Group.
The firm recently brought on SVPs in its Washington and Boston offices.
The results will appear in MM&M's Agency A-to-Z directory, which will appear in the magazine's July issue.
The firm has named Oliver Caporn and Debra Polkes to new roles.
Talukdar will lead the firm's advisory practice, VantageRx.
Snow Companies, which emphasizes patient storytelling, was founded by Brenda Snow in 2001.