Amanda Cohen, MPH, director at Veradigm

Most recent articles by Amanda Cohen, MPH, director at Veradigm

Exploring the power of point-of-care messaging

November 16, 2023

2:00 pm

Discover key advantages of POC channels for communicating with HCPs along with POC messaging best practices.

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How data analytics and digital strategies accelerate health equity

Investing in and deploying digital technologies and data analytics capabilities is one of the most effective ways for health companies to gain better visibility into the health of patient populations.

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Targeting in 2024: What brands need to know

With 2024 planning underway, now is the time to get strategic about audiences.

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Rethinking TV advertising: Prioritizing privacy-safe custom audiences to increase conversion and improve outcomes

Generating elevated script lift through TV campaigns is possible with strategic targeting and delivery.

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Rethinking the DTP media equation in cancer

Tools that help connect to hard-to-reach patient populations.

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Amanda Cohen, MPH, director at Veradigm

Most recent articles by Amanda Cohen, MPH, director at Veradigm

Exploring the power of point-of-care messaging

The MM+M Health Marketing Influencer 25

From Our Partners

Partner Content

How data analytics and digital strategies accelerate health equity

Partner Content

Targeting in 2024: What brands need to know

Partner Content

Rethinking TV advertising: Prioritizing privacy-safe custom audiences to increase conversion and improve outcomes

Partner Content

Rethinking the DTP media equation in cancer

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