Five things for pharma marketers to know: Wednesday, February 21, 2018
AbbVie reports successful elagolix trial; White House touts short-term insurance plans; Mayo Clinic chief to retire.
AbbVie reports successful elagolix trial; White House touts short-term insurance plans; Mayo Clinic chief to retire.
Roche to acquire Flatiron Health for $1.9B; FDA considers allowing pre-symptom Alzheimer’s drug tests; Marijuana producer branches into pharma.
CMS forecasts prescription drug spending to hit $5.7T by 2026; Ipsen predicts cancer drug shopping spree; Omnicom numbers miss estimates on revenue.
Healthcare providers may understand its importance, but across the board not many are ready to meet the requirements of the program QPP, according to a study.
Critics said the initial spots unnecessarily blamed IBD sufferers.
Snow Companies, which emphasizes patient storytelling, was founded by Brenda Snow in 2001.
This year, the Super Bowl and World Cancer Day fall on the same date.
The network also appointed her predecessor, Nick Colucci, as COO of Publicis Communications North America, effective immediately.