Sarah Mahoney, Author at MM&M - Medical Marketing and Media

Sarah Mahoney

Most recent articles by Sarah Mahoney

Cloud Marketing: Cloud Power

Cloud Marketing: Cloud Power

For all the talk about “the cloud,” it promises most players in the pharma loop—sales and marketing execs, R&D teams and even the FDA—a better and faster way of doing business. Sarah Mahoney reports on how “the cloud” has become much more than a buzzword, and on what’s inhibiting adoption