Susan Abedi and Brian Poltonavage, 81qd

Most recent articles by Susan Abedi and Brian Poltonavage, 81qd

Data analytics 2022 — moving from castles to community

September 1, 2022

10:30 am

Three principles define how to build bridges that enable commercial and medical action, personalize engagement and improve patients’ outcomes.

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Disruptive breakthrough in medication adherence: How Timely works

Currently reaching over 50 million patients and 220,000 providers, Timely's collective reach continues to grow rapidly.

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DTC Dialogues: Paul Theisen, CEO, Populus Media

MM+M’s Stephen Madden speaks with Paul Theisen, CEO, Populus Media, about how the pandemic provided the “mother of all use cases” for point-of-care media in telehealth and more.

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Insight unlocks a new world of content in the human journey

Relevancy, trust, ease and empathy are critical content traits when engaging individuals managing a condition.

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Future-proofing your ad strategy with CTV

If you’re only leveraging CTV for incremental reach against linear TV, it might be time to rethink your streaming strategy.

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Susan Abedi and Brian Poltonavage, 81qd

Most recent articles by Susan Abedi and Brian Poltonavage, 81qd

Data analytics 2022 — moving from castles to community

MM+M Women of Distinction

From Our Partners

Partner Content

Disruptive breakthrough in medication adherence: How Timely works

Partner Content, Podcasts

DTC Dialogues: Paul Theisen, CEO, Populus Media

Partner Content, Podcasts

Insight unlocks a new world of content in the human journey

Partner Content

Future-proofing your ad strategy with CTV

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