December 11, 2007
Company news
MicroMass Communications has opened a new office in Morristown, NJ. The new space will enhance the agency's services to clients located in the New York-New Jersey-Pennsylvania biopharmaceutical corridor.
Amgen and Novartis enlisted Arnold Worldwide, Wavemaker, and Starcom Media Group for its Speak Your Migraine campaign.
Novocure and Glue Advertising put on a Facebook Live event promoting the cancer treatment Optune in March.
Warc anticipates global adspend growth this year to ring in at a healthy 4.7%, or $572bn (£410bn).