And the finalists are:
- Caring4Cancer
- Fit Pregnancy
- Patient Resource Cancer Guide
- SELF Magazine
- Shape Magazine
- Clinical Schizophrenia & Related Psychoses
- Contemporary Cancer Care
- Endocrine Today
- Medical Economics
- Orthopedics
- Retail Clinician
- HealthDay News
- HemOncToday.com
- POZ.com
- SpineUniverse.com
- WebMD
- EvoLogue, part of CommonHealth, and AstraZeneca for Symbicort—Measures of Success
- Hamilton Communications and Baxter BioScience for RPM: Road To Pro Moves Transition Kit
- Harte-Hanks and Teva Neuroscience for Azilect—Life in Balance
- MicroMass Communications and Merck for Singulair—A.I.R. (Asthma Information Resource) Program
- Saatchi & Saatchi Consumer Health+Wellness and AstraZeneca for Pulmicort Respules—AsthmaKidCare program-CRM
- Cline Davis & Mann Princeton and Novo Nordisk for NovoSeven—SevenSECURE Direct Mail Series
- Colle+McVoy and Johnson & Johnson Vision Care for 1-Day Acuvue Moist—Give Your Glasses the Day Off Program
- Goble & Associates and Phadia for ImmunoCAP Specific IgE blood test
- ICC and sanofi pasteur—Travelers Postcard Direct Mail Piece
- Brand Pharm and Galderma for Tri Luma Cream Visual Aid
- Corbett and Alcon for AcrySof Ballerina Sales Aid
- ICC and sanofi pasteur—Travelers Sales Aid
- Saatchi & Saatchi Healthcare Advertising and Amgen/Wyeth for Enbrel—Black and White Safety Campaign
- Saatchi and Saatchi Healthcare Innovations and sanofi-aventis for BenzaClin Breakout Performance Sales Aid
- Chandler Chicco Agency and Bristol-Myers Squibb for Orencia—I Can with RA in the Kitchen Campaign
- GolinHarris and GlaxoSmithKline Consumer Healthcare for Breathe Right Nasal Strips—Don’t Be a Snore Loser: Stick it To Your Snorer Promotional Support
- HealthStar Public Relations and GlaxoSmithKline Consumer Healthcare for alli—Sparking a Weight-Loss Revolution: the Launch of alli
- Manning Selvage & Lee and Eli Lilly & Company—Strength in Knowing: The Facts and Fiction of Breast Cancer Risk
- Waggener Edstrom Worldwide and Shire Human Genetic Therapies for Elaprase—Shire HGT: Tiny Patient Population, Big Stories, Big Impact
- Chandler Chicco Agency and Novartis for Novartis-TOBI—Becoming Christopher
- Racepoint Group and NeuroLogica Corporation—Scan on Demand
- WeissComm Partners and Alsius Corporation for CoolGard 3000—Alsius Corporation and Kevin Everett
- BariatricEdge.com
- CelebrationChain.com
- CFvoice.com
- CrohnsAndMe.com
- NovoMedLink.com
- Bridge Worldwide and Abbott Nutrition for Glucerna Rich Media Banners
- bvk/g and Omron for Weight Management
- G2 Direct & Digital and Bristol-Myers Squibb for Orencia Everyday Things Campaign
- Greater Than One and Eli Lilly & Company for Cymbalta—DPNP Media Campaign
- MedThink Communications and Salix Pharmaceuticals for OsmoPrep—Unbranded Banner Ad
- Cadient Group and Novartis Vaccines and Diagnostics for Fluvirin—FluFlix Video Contest
- DazMedia and Bayer Pharmaceuticals for Betaseron—The Real World of MS Multimedia Patient Commercial
- DKI Direct and Genentech USA for Herceptin—HER2 Sisterhood
- DKI Direct and Genentech USA for Pulmozyme—CF Living
- Edelman and CHPA for Five Moms—Stopping Cough Medicine Abuse Before It Starts
- Ignite Health and Advanced Medical Optics for Intralase—Reality LASIK: Reaching Gen Y through Video, Social Networking and Viral Marketing
- Digitas Health and Novo Nordisk for NovoSeven—eDetail
- Group DCA and Ortho-McNeil Pharmaceuticals for Levaquin—TV Commercial Builder
- Group DCA and Teva Neuroscience for Azilect—Maze Challenge
- Group DCA and Wyeth for Tygacil—Quest for the Lost Antibiogram
- Stream57 and Hologic for ThinPrep Pap Testing—ThinPrep Morphology Training
- Grey Healthcare Group and Helen Keller National Center for Deaf-Blind Youths and Adults—Shift How Your Think
- ICC and Food Allergy Initiative for Food Allergy—Awareness Ad
- Javelin Direct and Roche for Accu-Chek Aviva—Print Ad
- MRM Gillespie and Bristol-Myers Squibb for Orencia—Everyday Things
- Wishbone/ITP and Barrier Therapeutics for Vusion—It’s Time for a Change
- Wunderman and AstraZeneca for Faslodex—I Am Me First Consumer Print Campaign
- Y&R and Bayer for YAZ—Beyond Birth Control TV
- Draftfcb and Eli Lilly and Company for Cymbalta—Depression Hurts
- ICC and sanofi pasteur—Travelers Ad Campaign
- Ogilvy & Mather and Allergan for Natrelle—The Natrelle Breast Implant Collection Print Campaign
- Ogilvy & Mather and Boehringer Ingelheim Pharmaceuticals for Mirapex— Logo Legs Print Ad
- StoneArch Creative and GN ReSound for GN ReSound Humor Campaign
- AgencyRx and Novartis for Femara—This is Breast Cancer
- Corbett and Alcon for Vigamox—Drops/Predator
- Corbett and Alcon for Vigamox—Pink Eraser
- Dudnyk and AMAG Pharmaceuticals for Disease State Awareness—Check Iron
- ICC and Shire Pharmaceuticals US for Daytrana—Treat Me Like Me Ad
- Mangos and Siemens Medical Solutions for Siemens Audiology—Vibe Leopard Lady Ad
- Brand Pharm and Galderma for Pliaglis Cream Journal Ad
- Flashpoint Medica and Indevus Pharmaceuticals for Supprelin LA—A Major Step in Treatment Delivery
- Mangos and Siemens Medical Solutions for Siemens Audiology—CIELO2 Active Ad Campaign
- Ogilvy Healthworld and Wyeth for Progenics—Turning OIC Upside Down
- Stonefly Communications Group and Vertebration for XYcor—Secret Agent Ad Campaign
- Area 23 and Roche for Rheumatology— Biological Campaign
- GSW Worldwide and Astellas Pharma US for Protopic Ointment—Itchcraft Campaign
- GSW Worldwide and MGI Pharma for PONV—Tilt and Jumbler
- HC&B Healthcare Communications and DonJay Orthopedics for OA Adjuster—DJ Ortho Tropy Campaign: Golf, Dancing, Softball
- ICC and Shire US for Daytrana—Treat Me Like Me Campaign
- Euro RSCG Life LM&P Chicago and Evanston Northwestern Healthcare System—Better Connections, Better Care
- Harrison & Star and Genentech for Avastin—MBC Prelaunch Ad
- KPR and Jazz Pharmaceuticals for Narcolepsy: Master of Disguise
- Palio and Adheris—Helping Patients Stay on Therapy
- The CementBloc and Vanda Pharmaceuticals—Molly Meet Gene
- BrainWorks Communications—We Wanted to Wish You Happy Holidays…
- bryantBROWN communications—Anatomy Campaign
- Ogilvy Healthworld—Happy Holidays
- Sudler & Hennessey—Find More Inside Your Brand
- Sudler & Hennessey—S&H 2007 Holiday Card
- Draftfcb and Eli Lilly and Company for Cymbalta—Depression Hurts
- Javelin Direct and Roche for Accu-Chek Aviva DRTV
- Ogilvy & Mather and Boehringer Ingelheim Pharmaceuticals for Mirapex—Logo Legs TV Ad
- Ogilvy Healthworld and Allergan for Lap-Band—If I Lost the Weight
- Y&R and Bayer for YAZ—Beyond Birth Control
- Anderson DDB and Centocor for Remicade—Learning To Live With It-Pool
- Cambridge BioMarketing Group and Together Rx Access—Consumer TV Campaign
- EvoLogue, part of CommonHealth, and Novartis for Fluvirin—Influenza Vaccination Awareness
- Lou Beres & Associates and American Medical Association—Voice for the Uninsured Campaign
- Ogilvy Healthworld and Wyeth—Freezer Aisle
- Adair Greene-McCann and Stiefel Laboratories for Sarna—Relief Runs in the Family
- Direct Image & Design and McNeil Consumer Healthcare for Tylenol—Osteoarthritis Professional Journal Ad
- ICC and Johnson & Johnson—Bedtime Bath Ad
- Ogilvy Healthworld and Abbott Diabetes Care for Abbott Freestyle Glucose Monitor—Freestyle World TV
- Sudler & Hennessey and Galderma for Cetaphil—Product Rebranding Campaign
- AbelsonTaylor and Astellas Pharma US for Mycamine
- Euro RSCG Life LM&P and Boston Scientific for Taxus Stents—Stent Plus
- HealthEd and Amylin Pharmaceuticals for Symlin—Getting Somewhere Patient Support Program
- Rosetta Marketing and UCB for Epilepsy Advocate
- Unit 7 and Shire for Vyvanse Pediatric Launch
- Anderson DDB and LifeScan for One Touch—More Power to You
- BBDO and Johnson & Johnson/Cordis for Cypher Stent—Life Wide Open
- Elite and Siemens Healthcare USA for Magnetom Essenza—Win An MRI Campaign
- Euro RSCG Life MetaMax and sanofi-aventis for Apidra—Team Type 1
- MRM Gillespie and Bristol-Myers Squibb for Orencia—Everyday Things
