Close, but not quite the Grand Prix

Close, but not quite the Grand Prix

Cannes judges on why one campaign just missed the top Pharma Lions prize.

Unilever brings holding group creative teams together for new agency model trial

Unilever brings holding group creative teams together for new agency model trial

Unilever is trialling a new agency model which will see creative agency talent within a holding group integrated into a single team.

Five things for pharma marketers to know: Friday, June 22, 2018

Five things for pharma marketers to know: Friday, June 22, 2018

Opioid supply levels drop; Azar criticized for attending college reunion during border crisis; CVS CEO confident about Aetna deal.

Biogen, MyMSTeam social network launch patient education resource

Biogen, MyMSTeam social network launch patient education resource

The goal of the product is to educate MS patients about the effect the disease has on cognition.

Five things for pharma marketers to know: Thursday, June 21, 2018

Five things for pharma marketers to know: Thursday, June 21, 2018

GoodRx in sales talks; Heron receives breakthrough therapy designation for pain treatment; Novo's diabetes pill proves effective in clinical trials.

Who's your prescriber now? Demand for NPs and PAs is booming, according to report

Who's your prescriber now? Demand for NPs and PAs is booming, according to report

Recent healthcare trends, including a physician shortage and the rise of value-based care centers, have put NPs and PAs on the fast track to recruiter popularity. Marketers, take note.

Five things for pharma marketers to know: Wednesday, June 20, 2018

Five things for pharma marketers to know: Wednesday, June 20, 2018

Dr. Atul Gawande named CEO of Amazon, J.P. Morgan, Berkshire Hathaway healthcare venture; Facebook tries to curb illegal opioid sales; More sales layoffs at Purdue Pharma.

Global ad investment to grow 4.5% in 2018

Global ad investment to grow 4.5% in 2018

New advertising will account for a $24 billion investment this year.

What CMOs are thinking in Cannes

What CMOs are thinking in Cannes

As the Cannes CMO Growth Council meets, marketers weigh in on what they're looking to gain from the Festival and this year's changes.

Kim Kardashian deletes Instagram post promoting morning sickness drug

Kim Kardashian deletes Instagram post promoting morning sickness drug

Kardashian's previous posts for Duchesnay's morning sickness treatments were slammed by the FDA for not including side effects or risk information.

Five things for pharma marketers to know: Tuesday, June 19, 2018

Five things for pharma marketers to know: Tuesday, June 19, 2018

White House to roll out Affordable Care Act rule change; CVS Health teams up with Postal Service; Roche to buy rest of Foundation Medicine.

FBI probes media trading practices in the US

FBI probes media trading practices in the US

The Federal Bureau of Investigation is looking into media trading and transparency in the US advertising market.

Montefiore's Corazon - Give Your Heart campaign wins health & wellness Grand Prix

Montefiore's Corazon - Give Your Heart campaign wins health & wellness Grand Prix

Judges awarded the category's top prize to New York's John X. Hannes on behalf of Montefiore. They also handed out eight Gold Lions.

No pharma Grand Prix awarded for second straight year

No pharma Grand Prix awarded for second straight year

Since the inception of the award in 2014, the pharma Grand Prix has only been awarded twice.

Lions Health: 2018 pharma winners

Lions Health: 2018 pharma winners

Here are the Lions Health winners in the pharma category.