Unilever is trialling a new agency model which will see creative agency talent within a holding group integrated into a single team.
A combination of traditional and modern comms tactics help molecular diagnostic testing company Interpace craft messages that resonate with all key audiences.
Women healthcare leaders discussed the gender pay gap and tools for women to advocate for themselves on stage at MM&M's Hall of Femme event Thursday.
Ogilvy is ditching Mather, introducing a new corporate identity and cementing months of streamlining with a simplified organizational structure that chief executive John Siefert says will "build a new model for our industry".
The story behind Sanofi's tweet: 'Using our medicines as a crutch for bad behavior is not appropriate'May 30, 2018
Why Sanofi felt "obligated" to respond to Roseanne Barr's claim of "Ambien tweeting."
The drugmaker clapped back to Roseanne Barr's comment that she was "Ambien tweeting" when she made racist remarks about Valerie Jarrett.
Nanobiosym hired the agency shortly after its proprietary technology was approved by the FDA.
Johanna Skilling is head of planning of Ogilvy CommonHealth Worldwide.
Neera Chaudhary is global president of healthcare of Golin.
Wendy Lund is CEO of GCI Health.
Susan Lodise is SVP, group account director of Publicis.
Roberto Quarta faces a potential shareholder revolt at next month's AGM after advisory group Glass Lewis recommended that shareholders vote against his re-election.
Sorrell was good copy. He got into bruising takeover fights, took on media owners in trading negotiations, sued rivals and former employees, and clashed repeatedly with WPP's shareholders over his pay.
The former WPP chief executive shared his view on technology, the economy, and politics on Tuesday at Techonomy NYC 18.
Pharma giant GlaxoSmithKline has reportedly launched a review of its $1.76 billion global media agency arrangements, putting MediaCom and PHD on alert.
The healthcare sector has suffered a dip in public trust in major markets including France, India and the US, but Britons remain among the more trusting globally, according to the Edelman Health Trust Barometer.
Both leaders were honored at Healthcare Businesswomen's Association 2018 Woman of the Year event in New York.
Remedy Health Media's Mike Collins discusses ways pharma and healthcare companies have shifted their strategies in the years after the success of blockbuster drugs.
Croom Lawrence and Kent Groves of Merkle Health explain being human.
Rbb Communications' EVP of global and emerging markets, healthcare Srikant Ramaswami discusses how he keeps sane with his busy schedule and what inspires him.
Duncan Arbour is SVP of innovation at Syneos Health Communications.
Edie DeVine is SVP, U.S. director of medical and health technology at GCI Health.
Greg Matthews is managing director, healthcare and founder, MDigitalLife at W2O Group.
Donna Murphy is global CEO of Havas Health & You.
Dan Renick is president of Precision Value & Health.
Marcus Sigurdsson is global chief digital officer of McCann Health.
Here are the 40 upstarts and veterans who are transforming the healthcare industry.
Those on the vanguard of transformation include a number of upstarts and veteran gurus taking on historic challenges plaguing health data.
Mark Read has said WPP needs to focus more on clients and less on how it organizes itself.
Revenue for WPP's health and wellness, brand consulting, and specialist communications unit grew 2% in first quarter of 2018 to $1.47 billion.