The latest TikTok challenge, #SleepyChicken a.k.a. cooking chicken in NyQuil, has caught the attention of brands that want to give people a piece of their mind on the idiotic trend. 

The Food and Drug Administration has issued a warning about the challenge, and TikTok has slapped a warning on related videos. 

NyQuil parent Procter & Gamble is also communicating the proper way to consume the anti-cold and flu medicine

Here are six other brands who are trying to pass along the message to kids to just… don’t.

Steak-umm

Dictionary.com

Northeast Ohio Regional Sewer District

“Family Guy”

TrivWorks

Fazoli’s


This story first appeared on PRWeek US.