Klick Health today announced a slew of leadership hires and an expanded push into digital transformation and brand strategy.
Additions include Sara Bamber and Christina Mullen as SVPs, brand strategy, as well as Kathryn Bernish-Fisher and Quinn Murray as VPs, brand strategy.
Paired with the expansion of offerings like data tool Klick Sharp Targeting, the personnel additions reflect a commitment to what Klick co-president Ari Schaefer characterized as “authentic integration.”
“It’s the ability to deliver value to our clients in a way that is connecting different crafts and offerings – without any friction, without anything in between them,” he explained. “It’s almost like a farm-to-table restaurant, where there’s no distinction between where the food is grown and where the food is cooked.vThe value of that is that the product is better.”
In 2021, Klick’s head count spiked to 1,156, up from 948 in 2020, according to the MM+M Agency 100.
Ryan Slipakoff, Klick’s chief transformation officer, spent much of the last year fine-tuning the company’s offering to meet “the needs of our clients for an end-to-end digital partner and advisor,” Schaefer said.
New hires under Slipakoff include Jenna Mitby, SVP, transformation and Eric Vacin, SVP, solutions and digital consulting. Other additions include Jasmeet Kambo, VP, solutions consulting, who arrives at Klick from Deloitte Digital.
“Our clients’ business is changing so quickly, and there’s a need to integrate between different departments and systems,” Schaefer said. “These individuals bring a talent and lens on the business that has allowed us to accelerate our penetration into this type of work.”
Klick co-president Greg Rice agreed, adding, “COVID-19 was a huge spark for clients to invest in technology, and now we’re helping them get the potential out of that technology.”
Then there’s the expansion of Klick Sharp Targeting, which is designed to leverage medical knowledge and data to help clients identify and reach specific audience segments.
“More companies are facing this challenge of complex data to drive targeting of particular audiences,” Schaefer said. “The expansion of the Klick Sharp Targeting offering is limitless at this point. We’re seeing so much appetite for it within our existing and new clients, and seeing leaps and bounds in terms of its utilization.”