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Agencies

The latest agency news and features from the healthcare marketing and communications sector

Interpublic Group rebrands CMG division as IPG DXTRA
Interpublic Group rebrands CMG division as IPG DXTRA
Steve Barrett
October 28, 2020
8:49 am

The 28-agency, 7,000-person offering will operate as a global collective under the leadership of CEO Andy Polansky, supported by a core centralized team.

Kate Cronin promoted to CEO of Ogilvy Health
Kate Cronin promoted to CEO of Ogilvy Health
Thomas Moore
October 27, 2020
2:44 pm

Andrew Schirmer, who co-led Ogilvy Health alongside Cronin, is leaving the network.

Omnicom ends voluntary pay cuts as Q3 results improve
Omnicom ends voluntary pay cuts as Q3 results improve
Alison Weissbrot
October 27, 2020
9:05 am

Publicis and WPP have already phased out pay cuts.

Havas Group posts 10% fall in Q3 organic net revenue
Havas Group posts 10% fall in Q3 organic net revenue
Gurjit Degun
October 26, 2020
8:45 am

North America is “holding up well, thanks to a resilient market and growth in health and wellness communications.”

Philippe Krakowsky to succeed Michael Roth as IPG CEO
Philippe Krakowsky to succeed Michael Roth as IPG CEO
Alison Weissbrot
October 21, 2020
8:32 am

Krakowsky will take the helm effective Jan. 1; Roth to move into executive chairman role.

IPG to keep pay reductions for top executives for rest of 2020
IPG to keep pay reductions for top executives for rest of 2020
Gideon Spanier
October 19, 2020
9:11 am

WPP and Publicis have ended COVID salary cuts.

Arthur Sadoun on out-performing rivals, ending salary cuts and a second COVID wave
Arthur Sadoun on out-performing rivals, ending salary cuts and a second COVID wave
Gideon Spanier
October 16, 2020
8:52 am

Publicis chief talks to Campaign after better than expected Q3.

Publicis claims its model is working during COVID as Q3 decline eases to 5.6%
Publicis claims its model is working during COVID as Q3 decline eases to 5.6%
Gideon Spanier
October 15, 2020
8:41 am

Agency group’s revenue were ahead of adspend forecasts.

MM+M Awards nominee Y&R PR rebrands as Goodfuse
MM+M Awards nominee Y&R PR rebrands as Goodfuse
Thomas Moore
October 7, 2020
8:43 am

The firm also hired Gregg Trueman to build its West Coast presence.

W2O acquires Starpower to expand influencer marketing chops
W2O acquires Starpower to expand influencer marketing chops
Alison Weissbrot
October 5, 2020
9:02 am

The tie-up gives W2O a strong foothold as influencer marketing becomes a central strategy for healthcare brands.

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