Figs pulls ad. How should the scrubs brand handle future marketing efforts?
The brand’s latest ad offended female healthcare pros.
The brand’s latest ad offended female healthcare pros.
The Department of Health and Human Services drafted public health officials and celebs to push a “defeat despair” message. But if this qualifies as an embrace of science, it’s too late.
Groups are pivoting to gaming and gamification as COVID-19 limits in-person fundraising opportunities.
Denis O’Keefe is SVP, executive creative director at Merge.
New ad addresses the second public-health crisis of skipped treatment
Shot during the pandemic by talent in 17 “quarantine pods,” the spot represents a triumph of logistics and perseverance under challenging circumstances.
Ad spotlights the ease of finding, booking in-network care.
The state is reviewing its call to award the seven-figure campaign to Rally.
The ad introduces the company’s Paradise hearing device.
FCB has partnered with Sermo, Haymarket Media Group and the National Suicide Prevention Lifeline.
Please login or register first to view this content.