Corporate

Corporate

2018 MAHF: Leverte ‘was as good with clients as anyone you’ve ever seen’
2018 MAHF: Leverte ‘was as good with clients as anyone you’ve ever seen’
Larry Dobrow
February 8, 2018
12:00 pm

Zero people have such tales about Robert Leverte, which is why news of his pending induction into the Medical Advertising Hall of Fame was received warmly when it was made public last October.

Five things for pharma marketers to know: Wednesday, February 7, 2018
Five things for pharma marketers to know: Wednesday, February 7, 2018
Laura Entis
February 7, 2018
3:45 pm

Study casts doubt on employee wellness programs; FDA identifies kratom as an opioid; House passes bill to modify ACA restaurant menu rules.

Amazon’s ability to attract other employers makes its healthcare coalition very formidable, experts say
Amazon’s ability to attract other employers makes its healthcare coalition very formidable, experts say
Laura Entis
February 1, 2018
9:15 pm

Details are vague, but the e-commerce giant indicated it’s serious about getting into healthcare.

ABC News’ Dan Childs joins Bayer in external comms role
ABC News’ Dan Childs joins Bayer in external comms role
Alison Kanski
February 1, 2018
7:12 pm

Childs has worked at the network news division for more than a decade.

The race is on: Amazon, Buffett, and JPMorgan enter healthcare
The race is on: Amazon, Buffett, and JPMorgan enter healthcare
Kym White, Edelman
January 30, 2018
9:07 pm

Forget making incremental changes to the system. These three corporate giants are trying to change the model of U.S. healthcare itself.

Prime Therapeutics signs outcomes-based contract for Jardiance
Prime Therapeutics signs outcomes-based contract for Jardiance
Alison Kanski
January 30, 2018
8:14 pm

Jardiance treats patients with type 2 diabetes and heart disease, lowering blood sugar and reducing the risk of death from heart disease.

Amazon, Berkshire Hathaway, and JP Morgan team up on healthcare. What we know so far
Amazon, Berkshire Hathaway, and JP Morgan team up on healthcare. What we know so far
Alison Kanski
January 30, 2018
4:53 pm

Quick facts on the groundbreaking healthcare announcement made Tuesday morning by the three blue chip companies.

Pfizer UK public affairs lead joins Edelman
Pfizer UK public affairs lead joins Edelman
Sam Burne James, PRWeek
January 29, 2018
8:33 pm

Alan Maine has joined Edelman as a senior director in its London health team.

Flexion’s pivot proves pain-free
Flexion’s pivot proves pain-free
Larry Dobrow
January 24, 2018
12:00 pm

Clayman says the company’s next 18 months are all about Zilretta, with further pipeline construction next up.

Day 3 at JP Morgan ’18: More data, more questions
Day 3 at JP Morgan ’18: More data, more questions
Laura Entis
January 11, 2018
3:45 pm

Collecting and analyzing data is a contentious question. High-profile data mavens offered some possible answers yesterday at the JP Morgan Healthcare Conference.

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