Infographic: Can pharma give doctors what they want?

Physicians do not like EHRs. That much is clear. But the vast majority have to use electronic record systems on a daily basis. What can pharma do to better give doctors what they want?

January 11, 2017

12:00 pm

From the January 01, 2017 Issue of MM+M - Medical Marketing and Media

From Our Partners

Guidemark Health

Partner Content

Guidemark Health

The specialty agency enters a new phase.

Fifth CIIE ties up global medical equipment and healthcare market

Partner Content

Fifth CIIE ties up global medical equipment and healthcare market

The China International Import Expo (CIIE) has been held for four consecutive years and is widely regarded as an international public good for economic globalization and multilateral trading system.

Partner Content

Brand experiences built for TV streaming with Roku

This podcast will dive into the changing landscape of streaming television and why healthcare marketers focused on the consumer need to pay attention.

Closing the gender gap in advertising

Partner Content

Closing the gender gap in advertising

While women make up 46 percent of the advertising industry, they account for just 11 percent of creative directors. However, at the same time women influence the majority of spending and social media sharing.