Pharma ad spend 2019: TV drug ad plateau
The data is in for 2019, and we break down the ad dollars being spent in different media and also look at the top brands.
Data/Analytics
Infographic: Half of pot smokers stocking up on marijuana during COVID-19
A report from American Marijuana surveyed marijuana users about their pot use during the COVID-19 outbreak.
Infographic: Global access challenges faced by patients with rare diseases
Despite a pick-up in the pace of approvals the last few years, treatments are available for only 5% of the roughly 7,000 rare diseases.
Infographic: Most seniors delay care after noticing symptoms
The Mesothelioma Center surveyed more than 1,000 seniors about seeking care.
Infographic: Do patients actually watch all those pharma TV ads?
Take a look at data points from two recent studies on the media habits of patients and doctors.
Want parents to vaccinate against HPV? Stress that it causes cancer
Civis Analytics looked at how messages affect parents’ perception of the vaccine.
Infographic: Healthcare professionals’ most trusted pharma news sources
InCrowd surveyed 240 healthcare professionals, including physicians, nurses, PAs, hospitalists and more.
Infographic: If we treated gun violence as a public health issue
With the mass shooting epidemic reaching pandemic status, the U.S. should treat this crisis as a public health issue. Doing so with smoking and traffic fatalities led to reduced deaths.
Infographic: Volume of FDA filings increased as DTC-price rule was set to take effect
The back-and-forth over the Department of Health and Human Services rule requiring inclusion of list prices in TV drug ads had advertisers scrambling to file Form 2253 submissions to the FDA.
Infographic | Mapping out the past five years of Top 40 Healthcare Transformers
Over the past five years, MM&M has honored 200 individuals as Healthcare Transformers. Here’s how they break down across specialty, geography and gender. Tap the ‘+’ to expand the map.
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