Digital | Medical Marketing & Media

Digital

P&G’s Zzzquil accused of sexist tweet

The nighttime sleep aid’s Twitter account wrote “Sleep LIKE he finally proposed,” last week, a sentiment which didn’t resonate positively with the feed’s followers.

Drop seen in online posts about HIV infection: infographic

Drop seen in online posts about HIV infection: infographic

To mark the 27th annual World AIDS Day on Monday, Treato prepared an infographic showing patient insights about the ongoing fight against the disease. Among them: while posts about infection decreased last year, discussions about prevention more than doubled.