Pharmacy Times launched a new title, Specialty Pharmacy Times, which will focus on policy, regulatory and legal issues, as well as product reviews, reimbursement and new clinical trends in specialty pharmacy.
Copies of the journal will go out to qualified subscribers, gratis, said Tighe Blazier, president, Pharmacy Times. Qualified subscribers include corporate executives, reimbursement specialists and pharmacists, as well as pharmacy and formulary directors at MCOs and in government.
Blazier said the journal hopes to attract pharma and biotech advertising clients that manufacture products and offer services that require specialized distribution channels.
From the December 01, 2010 Issue of MM+M - Medical Marketing and Media
