For the second year in a row, Klick Health has been named the winner of the MM&M Holiday Contest. This year’s video “Contagious: Holiday Epidemic is Spreading” aimed to make kindness contagious. Originally, the agency planned to donate $10,000 to the Fred Rogers Center, an organization that supports the healthy development of children.

After surpassing its original goal of 10,000 views, the agency has now doubled down on donations. If the video reaches 10 million views by New Year’s, Klick will donate $20,000.

“We’ve been producing holiday videos starring Klicksters and showcasing our culture for a decade. This year, we decided to lean into kindness as it’s one of our cultural behaviors and we hope that it will inspire people to act a little kinder and help make the world a better place,” said chief creative officer Rich Levy.

“Kindness as a theme resonated with us because it’s linked to better health outcomes, such as lower blood pressure and social anxiety,” Levy continued. “So we challenged ourselves to use creative storytelling to help make kindness contagious and we’re proud that it’s been viewed almost six million times in a week.”

Staff Picks

Intouch Solutions’ The Gift of Zen

Intouch to the rescue with a month of meditation enclosed in a personal and beautifully designed gift box to give each client a little break, a little bit of relaxation and a lot of self-care during (and after) this chaotic season.

KNB Communications’ Spreading Holiday Cheer

All healthcare marketers want for Christmas is…

Ogilvy Health’s Happy Holiday Break(-in)

The holiday season is a time for family, reflection and some well-deserved rest and relaxation. This year, while we were all home getting ready for a holiday weekend, Ogilvy Health had a little break-in that helped remind us what truly matters most. Look what our security footage picked up!

Precisioneffect’s Unsung Heroes of Pharma Marketing

“In the spirit of the holidays, we at precisioneffect wish to salute all the unsung heroes of pharma marketing.”

Spectrum Science’s Holiday Genome Project

The season for giving could in fact be dangerous. Spectrum Science’s Holiday Genome Project has reported an outbreak of multiple viruses this holiday season that can cause an uncontrollable need to shop, eat and sing. As an integrated marketing, communications and media agency solely focused on health and science, it’s our duty to inform the masses on how these infections can spread!

Click here to view all of the 2019 MM&M Holiday Contest submissions!