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News

The latest news from the healthcare marketing and communications sector including pharmaceutical, biotech and medical device companies — and the brands they promote — as well as agencies, media and legislators.

The Vaccine Project Newsletter: So much hanging in the balance
The Vaccine Project Newsletter: So much hanging in the balance
Jeff Forster
October 6, 2021
11:36 am

This edition of the Vaccine Project Newsletter is 2,716 words long and will take eight minutes to read.

American Heart Association creates Stay Fuerte COVID-19 campaign for Hispanic community
American Heart Association creates Stay Fuerte COVID-19 campaign for Hispanic community
Betsy Kim
October 6, 2021
11:15 am

The American Heart Association’s Stay Fuerte for All campaign fights misinformation and vaccine hesitancy.

Five things for health marketers to know: Wednesday, October 6, 2021
Five things for health marketers to know: Wednesday, October 6, 2021
Lecia Bushak
October 6, 2021
5:00 am

NIH director Dr. Francis Collins to step down; AstraZeneca seeks approval for antibody cocktail; Study: Cost of COVID-19 treatments varies wildly.

Study: Despite uptick in telehealth use, patient satisfaction sags
Study: Despite uptick in telehealth use, patient satisfaction sags
Lecia Bushak
October 5, 2021
5:20 pm

J.D. Power found patient concern around cost, timeliness and professionalism.

COVID pandemic spurs M&A boom: How to get your firm noticed
COVID pandemic spurs M&A boom: How to get your firm noticed
Larry Dobrow
October 5, 2021
1:00 pm

Is the agency-acquisition trend a bubble waiting to burst?

Five things for health marketers to know: Tuesday, October 5, 2021
Five things for health marketers to know: Tuesday, October 5, 2021
Lecia Bushak
October 5, 2021
5:00 am

J&J to seek FDA authorization for booster shot; GlaxoSmithKline to send 10,000 doses of COVID-19 treatment to Canada; Researchers find targeted brain stimulation may treat depression.

Fighting two types of T-cell lymphoma on two fronts
Fighting two types of T-cell lymphoma on two fronts
John Newton
October 5, 2021
5:00 am

Kyowa Kirin’s “Treat the Blood, Treat the Skin” campaign attempts a simultaneous appeal to physicians and patients.

How did I get here? Lyndsay Gorson, DiD Agency
How did I get here? Lyndsay Gorson, DiD Agency
MM+M Staff
October 4, 2021
11:00 am

The director of HR and office operations at DiD Agency talks about getting into the industry, her “eureka” moment, and more.

Finn Partners promotes Diana Scott to deputy director, NY health
Finn Partners promotes Diana Scott to deputy director, NY health
Aleda Stam
October 4, 2021
10:54 am

The agency also upped Ariane Lovell to partner and New York health media lead.

Five things for health marketers to know: Monday, October 4, 2021
Five things for health marketers to know: Monday, October 4, 2021
Lecia Bushak
October 4, 2021
5:00 am

Merck’s COVID-19 pill reduces risk of hospitalization and death by 50%; study finds drop in vaping and e-cigarette product use in 2021; FDA issues draft guidance on using real-world evidence, including electronic health records and other medical records.

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