Fishawack Health has named Geoff Thorne as its CTO. Thorne previously spent 16 years at Digitas Health, where he served as its lead tech executive.

“The depth and breadth of our technology product offerings continue to grow, especially in analytics and data-driven marketing,” said Fishawack chief commercial officer and president of marketing Gail Flockhart in a statement. “With roots in client delivery, passion for innovation, and a belief in cross-functional team collaboration, Geoff is well-positioned to drive our technology strategy forward to serve the needs of our clients.”