Guidemark Health has grown its executive team by four. The agency added Ken Jordan as client experience lead, Valarie Leishman as lead for patient and professional stakeholder services, James Akhbari as engagement lead within the firm’s innovation and engagement team, and David Avitabile to oversee the company’s medical communication clients. “As we continue to dig deeper and deeper into the rare disease and oncology markets, we see tremendous opportunity to work with and build closer connections between HCP and patient audiences,” said Guidemark CEO Michael Parisi in a statement.