The healthcare industry spends around $30 billion annually on healthcare. The question remains, however, of how much of these efforts actually provide patients and healthcare professionals (HCPs) with the data and information needed to make educated decisions on the right prescriptions and patient care. In this podcast, Matt Botkin, SVP, business development (health systems) at Doceree, throws light on how the pharmaceutical industry can leverage technology to address the issue of healthcare affordability, thereby enabling care adherence for patients and resulting in better healthcare outcomes.