On this week’s podcast, Marc Iskowitz, MM&M’s executive editor, spoke with Dr. John Reeves, co-founder and CEO, ConversationHealth, along with its co-founder and chief product officer, Lexi Kaplin, about how pharma is harnessing AI and messaging in chatbots to change the way it communicates, from the basics of “conversational” AI and machine learning to what kinds of chabots are proving most popular with pharma to the guests’ views on the future of this technology.