The Cannes Lions International Festival of Creativity named the 2019 Pharma Lions and Health and Wellness Lions jury presidents on Friday.
Robin Shapiro, global president of TBWA\WorldHealth, will lead the Pharma Lions jury and Shaheed Peera, executive creative director of Publicis LifeBrands, will head the Health and Wellness jury.
Shapiro has led global operations at TBWA\WorldHealth since February 2017. Peera has been executive creative director at Publicis LifeBrands since 2011.
The festival restructured its entry process in both health categories last year. Entries were differentiated between regulated and unregulated work, nonprofit from branded work, and among audience types. The changes were part of an effort to make it easier to compare similar work and make judging easier.
At last year’s Lions Health festival, there was no Grand Prix awarded in the Pharma category for the second year in a row. Montefiore’s Corazon – Give Your Heart campaign took home the Grand Prix for the Health and Wellness Lions last year.
The festival and awards will take place in the South of France from June 17-21.