Silverlight Digital
Independent
Address
15 E 32nd St
New York, New York 10016
Web Address
Year Founded
2014
Full-time Employees
31
Number of Clients
10
North American Revenue 2021
17,851,000
North American Revenue 2020
13,100,000
Full-time Employees 2021
31
Full-time Employees 2020
29
Number of clients 2021
20
Number of clients 2020
18
Offices
North America
2
Locations
New York
Anaheim, CA
Agency 100 Book Cover
Trends and Challenges
Talent acquisition/retention
Managing growth
Client losses in the wake of pharma M&A
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Heightened focus on payers
Increased concern over drug pricing
Industry consolidation
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Decreased impact of sales forces
Regulatory changes
Programs that go “beyond the pill”
Evolution of EHRs
Emphasis on specialty drugs/high-science categories
Adopting a data-science culture
More digital experimentation
Seizing opportunities around cannabis
Working from home
Ongoing fallout from pandemic
