Snow Companies
Network-owned
Address
133 Waller Mill Road
Williamsburg, Virginia 23185
Web Address
Year Founded
2001
Parent Company
Omnicom Health Group
Web Address
Full-time Employees 2022
351
Full-time Employees 2021
333
Number of clients 2022
7
Number of clients 2021
3
Offices
North America
1
Locations
Williamsburg, VA
Executives & Senior Management
Blake Shewey
President
Brenda Snow
Founder & CEO
Corbin Wood
COO
Senior Management
Brenda Snow
Founder & CEO
Corbin Wood
COO
Blake Shewey
President
Phil Storer
Chief Creative Officer
Lynn Kirkpatrick
Chief of Client Services
Kathy Barry
Chief of Patient Experience
Jenn Mason
Chief of Health Education
Nadine McGowan
Chief Growth Officer
Jeff Mullican
Chief Financial Officer
Agency 100 T-Shirt
Capabilities/Services Offered
Consumer
Direct Marketing
Med-ed
Public Health
Data/Analytics
Digital
New Services
Captivate: An interactive web format for patient storytelling
Growth
2022 Growth from Existing Clients
80%
2022 Growth from New Clients
20%
Trends and Challenges
Talent acquisition/retention
Managing growth
Keeping up with pace of innovation
Replenishing new-business pipeline
Network relationships/agency consolidation
Shrinking pharma budgets
Further diversification of services
Regulatory concerns
Competition from consultancies and other non-traditional organizations
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Decreased impact of sales forces
Programs that go “beyond the pill”
Evolution of EHRs
Emphasis on specialty drugs/high-science categories
Adopting a data-science culture
More digital experimentation
Seizing opportunities around cannabis
Creative Samples
