MM&M Awards Gold in the category of Healthcare Consumer Media Brand has been awarded to Conde Nast Self: Where Health & Lifestyle Meet. Self has evolved from the type of outlet that covers celebrity haircuts into a serious online health resource.
Silver in the category was won by Healthline: Real Health, Real Human, (and Real Reach). Other finalists were Mental Health in America and Health Union for Mental Health in America: The Emotional Toll of Chronic Illness; Smart + Strong for POZ; and WebMD for WebMD Magazine and Point of Care.
The winner of Gold in Healthcare Professional Media Brand was Medscape for Medscape and Medscape Business of Medicine. Silver went to HMP Communications for Consultant360. Finalists were HMP Communications for Managed Health Care Connect; ReachMD for ReachMD: Smarter, Faster, Better Healthcare Education and Information; and Rheumatology Global Medical Education, Eli Lilly, and Invivo Communications for Conversations in Motion On Demand — How to Get the Most from a Time-Pressured Office Visit.