Align Tech and Colle McVoy for Invisalign
Invisalign Teen Campaign 2017

Engaging teens online and in movie theaters helped Invisalign sales soar by double-digit growth (in the same six-month window). Content focused on entertaining the teen audience while showcasing the freedom Invisalign offers. Judges appreciated the team’s channel choices and the striking and relevant creative work, including branded popcorn buckets in theaters where video ads ran. “Great insights pulled through about the target audience,” one judge noted.


Finalists

Align Tech and Colle McVoy for Invisalign
Invisalign Teen Campaign 2017

Allergan and Area 23 for CoolSculpting
Not Cool Campaign

Biogen and CDM New York for Spinraza
Spinraza Multichannel Unlock Campaign

L.A. Care and Maricich Health
Elevating Healthcare

North Memorial Health and BrandFire
North Memorial Health

Sponsored by: Skipta

Skipta is the leading social network of specialized online medical communities for verified healthcare professionals. Skipta’s growing network of more than 30 specialized online medical communities enables healthcare professionals to communicate, consult, and exchange information within private and secure platforms per physician specialty, healthcare profession, or disease state.