A magazine focused on chronic, acute and cancer-related pain made the leap onto consumer newsstands in April, debuting at Barnes & Noble stores nationwide.
According to a new study by Manhattan Research, video detailing is now a viable option for pharma, biotech and device manufacturers.
Physicians Interactive (PI) acquired MedManage Systems Inc., a provider of online, on-demand prescription drug sampling.
Iowa’s state Senate passed a healthcare bill containing some of the toughest restrictions on drug company contacts with physicians yet.
The American Psychiatric Association will put an end to industry-sponsored continuing medical education and meals served during its annual meetings.
Sensei, a mobile technology developer and subsidiary of Humana, has launched an iPhone app for diabetics.
A new online health community—FacetoFace Health— is pairing patients with other patients based on similar conditions and medications.
The number of physicians using smartphones in 2009 surged to 64%, according to the results of a study by Manhattan Research.
Global PR firm Burson-Marsteller has appointed Lisa Davidson to managing director of the firm’s global healthcare practice.
Database marketing agency Merkle has launched a healthcare practice, led by former GlaxoSmithKline director of integrated marketing Jeff Wiltrout.
MM+M Transform: The Patient, Provider and Payer Engagement Matrix provides the most in-depth look at the marketing and technology trends likely to influence the industry’s growth over the next year.
Get the most out of
Register for free and enjoy unlimited access to: