One in three adults would rather not take a pill and have a shorter life span; Pfizer’s next-gen breast-cancer drug nabs an early approval; Amgen’s Humira biosimilar demonstrates clinical equivalence.
Novartis psoriasis drug approval could upend market
A novel psoriasis treatment approved today, which demonstrated superiority to TNF inhibitors, could unseat entrenched competitors like Amgen’s Enbrel and J&J’s Stelara.
Five things for pharma marketers to know: Monday, January 5