CX

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How did I get here? Pixacore’s Karoline Eastman

MM+M Staff

September 11, 2023

3:00 pm

One of the industry’s first CX devotees, Karoline Eastman has prioritized the “experience” component of the gig both inside the office and out.

Healthcare CX report: Pharma customers looking to trust

Jack O'Brien

September 14, 2022

12:16 pm

The report underscores the challenges facing pharma brands seeking to stand out in an increasingly saturated market.

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How data analytics and digital strategies accelerate health equity

Investing in and deploying digital technologies and data analytics capabilities is one of the most effective ways for health companies to gain better visibility into the health of patient populations.

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Targeting in 2024: What brands need to know

With 2024 planning underway, now is the time to get strategic about audiences.

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Rethinking TV advertising: Prioritizing privacy-safe custom audiences to increase conversion and improve outcomes

Generating elevated script lift through TV campaigns is possible with strategic targeting and delivery.

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Rethinking the DTP media equation in cancer

Tools that help connect to hard-to-reach patient populations.

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CX

All articles by CX

How did I get here? Pixacore’s Karoline Eastman

Healthcare CX report: Pharma customers looking to trust

The MM+M Health Marketing Influencer 25

From Our Partners

Partner Content

How data analytics and digital strategies accelerate health equity

Partner Content

Targeting in 2024: What brands need to know

Partner Content

Rethinking TV advertising: Prioritizing privacy-safe custom audiences to increase conversion and improve outcomes

Partner Content

Rethinking the DTP media equation in cancer

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