As sensitivities rise, the diversity officer’s role expands
In the wake of high-profile brand flops, everyone from clients to creative teams seeks the counsel of experts.
Diversity
J&J’s Joaquin Duato: Diversity is ‘essential’
Under Duato, the leadership team for Johnson & Johnson’s pharma group includes six women. “We don’t just talk about it,” he says.
Analysis: Gender, racial diversity among CMOs shows little sign of progress
Several of the top-spending brands have never hired more than one female or non-white marketing boss, and some never have.
Hispanic Healthcare Journey: The Rx Path to Treatment
Join this webinar to hear new, patient focused research from Univision and Nielsen’s Hispanic Healthcare Journey study.
Best Multicultural Campaign of 2016
The core campaign concept of Sister Pact — making a pact with a friend to get a mammogram — taps into existing trusted relationships to drive both awareness and participation.
Concentric hires Robin Roberts as GM
Roberts reports to Ken Begasse, founder and CEO of Concentric Health Experience.
