Vaping

All articles by Vaping

The real star of Netflix’s <i>Big Vape</i>? Juul’s marketing strategy
The real star of Netflix’s Big Vape? Juul’s marketing strategy
Jack O'Brien
October 17, 2023
2:55 pm

The documentary series posits that the tragedy of Juul was its decision to engage in marketing and advertising an addictive product to kids.

Why the Minnesota Health Department took its anti-vaping campaign in a very uncool direction
Why the Minnesota Health Department took its anti-vaping campaign in a very uncool direction
Eric Berger
April 10, 2023
3:00 pm

The state’s latest campaign urging teens not to vape may look familiar to fans of ‘Better Call Saul.’

Will ‘Elf Bars’ go up in smoke? Chuck Schumer calls on FDA to act
Will ‘Elf Bars’ go up in smoke? Chuck Schumer calls on FDA to act
Lecia Bushak
March 20, 2023
1:05 pm

The Senate majority leader said the popular vaping products may be evading e-cigarette advertising rules.

E-cigarettes may be as harmful to your heart as regular cigarettes
E-cigarettes may be as harmful to your heart as regular cigarettes
Lecia Bushak
October 31, 2022
3:45 pm

Research shows the rate of middle and high school students using e-cigarettes continues to increase, amid an ongoing public health battle.

Minnesota turns to Haberman to keep kids off vaping
Minnesota turns to Haberman to keep kids off vaping
Eric Berger
October 4, 2022
2:42 pm

The firm also worked on a different anti-tobacco campaign this year.

How not to talk to kids about vaping, via the Ad Council and American Lung Association
How not to talk to kids about vaping, via the Ad Council and American Lung Association
Eric Berger
August 10, 2022
10:02 am

The #DoTheVapeTalk campaign comes amidst reports that the number of high-school students who vape has recently declined.

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