Weight-Loss

All articles by Weight-Loss

‘Weight loss’ edges ‘COVID’ as web’s most-read health topic of ‘21
‘Weight loss’ edges ‘COVID’ as web’s most-read health topic of ‘21
Marc Iskowitz
December 6, 2021
5:59 am

Why the most popular health topic online this year wasn’t the pandemic but a related medical crisis.

The weight is over: Weight Watchers changes name to WW
The weight is over: Weight Watchers changes name to WW
Simon Gwynn
September 24, 2018
11:44 am

Weight Watchers is changing its name to WW and adopting a new tagline, “Wellness that works”, as it responds to changing views on healthy lifestyles.

Five things for pharma marketers to know: Friday, March 27
Five things for pharma marketers to know: Friday, March 27
Jaimy Lee
March 27, 2015
3:00 pm

Novo announces it will resubmit Tresiba to the FDA; WHO urges Europe to share cost-effectiveness data; J&J and Google partner to develop robotic surgery system

Evolving views of obesity raise questions about the role of weight-loss drugs
Evolving views of obesity raise questions about the role of weight-loss drugs
Deborah Weinstein
March 9, 2015
7:58 pm

Doctors tell MM&M that prescription weight-loss medications are just one component of an obesity treatment regimen.

Orexigen pleases shareholders, irks FDA
Orexigen pleases shareholders, irks FDA
March 4, 2015
7:34 pm

The drugmaker released interim clinical trial information in an SEC filing that the FDA wanted kept quiet until the trial was completed.

Obesity drug war may be about more than marketing to the overweight
Obesity drug war may be about more than marketing to the overweight
Deborah Weinstein
November 11, 2014
8:30 pm

Category news shows that marketing to the obese may mean marketing to related conditions.

Takeda’s Contrave hits pharmacy shelves
Takeda’s Contrave hits pharmacy shelves
Deborah Weinstein
October 20, 2014
6:02 pm

Takeda and Orexigen’s prescription weight-loss drug Contrave has hit the market with a wraparound patient support system.

Takeda backs Contrave with 900 sales reps
Takeda backs Contrave with 900 sales reps
Deborah Weinstein
September 15, 2014
6:18 pm

Takeda’s Director of Obesity Marketing Katie Andino told MM&M in a phone interview that the drugmaker will be taking a unique approach to woo patients, physicians and payers.

CDC: Every state has an obesity problem
CDC: Every state has an obesity problem
September 4, 2014
5:52 pm

The latest data shows an overall widening of the US.

Research links estrogen and binge eating
Research links estrogen and binge eating
September 2, 2014
6:04 pm

Baylor College of Medicine researchers have found that an estrogen replacement suppressed binge-eating behavior among lab mice.

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