Commercial

Top 25 metabolic brands, by sales, 2015-2016

Sanofi's Lantus is the top-selling product with its Lantus franchise. Merck's Januvia and Novo Nordisk's Victoza round out the top 3.

January 23, 2017

3:00 pm

From the February 01, 2017 Issue of MM+M - Medical Marketing and Media

From Our Partners

Partner Content

Why privacy changes demand a better approach to targeting: Real world data

Building custom audience segments can help marketers better reach consumers.

Partner Content

Video: The health data ‘dream state’

How condition-specific audience segments can lift your brand beyond traditional targeting.

Partner Content

Mapping the identity experience in digital health communications

How IX offers greater nuance in engaging with audiences.

Partner Content

The state of DE&I: Moving the needle from commitment to progress

Employees and consumers alike expect companies to take meaningful steps toward creating a more equitable and inclusive future. As shown by the findings from MM+M’s 2022 Diversity Survey, conducted in partnership with IPG Health, progress has been made but we still have a long way to go in the healthcare industry.

HAYMARKET MARKETING COMMUNICATIONS:

HAYMARKET MARKETING COMMUNICATIONS:

Quick Links

Top 25 metabolic brands, by sales, 2015-2016

MM+M Media Summit 2022

From Our Partners

Partner Content

Why privacy changes demand a better approach to targeting: Real world data

Partner Content

Video: The health data ‘dream state’

Partner Content

Mapping the identity experience in digital health communications

Partner Content

The state of DE&I: Moving the needle from commitment to progress

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