Watch: Teens share their addiction stories in FDA vaping videos
The FDA released new spots for its ongoing youth vaping prevention campaign, The Real Cost.
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Works Well With Others Design Group’s David Curcurito on fear, playing guitar and his inspirations
David Curcurito is creative director and partner of Works Well With Others Design Group. -
#YouAreNotAlone: Raising awareness about rare diseases and patients affected
Submissions are open until Wednesday, February 19 at 5:00 p.m. ET. -
Juvederm Lips courts Millennials in latest campaign
Juvederm taps into online trends of self-care and self-expression to win over Millennial women. -
MM&M reveals its inaugural class of 40 Under 40 honorees
Honorees will be celebrated at an awards reception in NYC on May 12.
LATEST NEWS
Five things for pharma marketers to know: Tuesday, February 18, 2020
Submit creative for our rare disease awareness initiative; Register for the MM&M PitchSlam; Fill out the questionnaire for this year’s Agency 100 issue.
Five things for pharma marketers to know: Friday, February 14, 2020
Massachusetts claims Juul bought ads on children and teen websites; Spike in coronavirus cases reflects redefined testing; Some U.S. virus test kits are not working.
The Escalator: American Psychiatric Association names Vivian Pender president-elect
Plus people moves at GuideWell and Americares.
Analysts reality-check Dupixent’s ‘megabrand’ ambition
Analysts say the drug’s road to megabrand status may depend on uptake in some rather obscure disease areas.
Five things for pharma marketers to know: Thursday, February 13, 2020
New cases of coronavirus slow in China; CVS Health reports higher than expected Q4 earnings; Bayer launches heart health education campaign.
Love Wellness says women don’t have to deal anymore
The debut brand campaign is aimed at women who have been told to just deal with chronic pain.
Bayer hides patients in paintings to highlight the hidden risk of heart attack
Bayer is educating patients about heart attack risk through art and augmented reality in its heart health education campaign.
Agency Q4 earnings roundup
Healthcare made up 27% of IPG’s revenue from its top 100 clients.
Infographic: Global access challenges faced by patients with rare diseases
Despite a pick-up in the pace of approvals the last few years, treatments are available for only 5% of the roughly 7,000 rare diseases.
How can healthcare use TikTok?
There is some surprisingly rich healthcare activity on the platform — some of it very substantive, some of it simply very entertaining.
