MM&M reveals Healthcare Transformers and Innovation Catalysts of 2019
The 50 inductees will be celebrated at an awards reception in New York City on the night of May 7.
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The Escalator: Novocure, NGM name chief medical officers
Plus: Elizabeth Renz to lead global oncology comms at GlaxoSmithKline. -
As retail goes, so goes healthcare
Ned Russell is managing partner, healthcare at MDC Partners. -
New Greater Than One creative chief Ross Thomson on merging creative and tech
Thomson joined the firm in late February. -
ePharma: Think outside the box as regulations change, but keep legal in the loop
Marketing and regulatory experts talked about how pharma can keep up with other industries and stay within the lines of the federal regulations.
LATEST NEWS
Five things for pharma marketers to know: Thursday, March 21, 2019
Novo submits diabetes pill for ‘priority review’; Top FDA compounding staffer to exit; Roman launches women’s product
ePharma: Advances in tools like machine learning will change healthcare marketing
Experts discussed artificial intelligence and machine learning at the ePharma Impact conference in New York on Wednesday.
Fishawack Group acquires rare disease specialist firm Dudnyk
The acquisition represents the U.K. health network’s third in the U.S.
Five things for pharma marketers to know: Wednesday, March 20, 2019
Sanofi begins CEO succession plan; FDA places partial hold on Venclexta cancer trials; One-third of uninsured patients reduce costs by not taking medicine as prescribed.
Andrea Palmer named president of Publicis Health Media
She has worked at the agency for five years, most recently as chief strategy officer.
Mark Read drops more hints about changing WPP
Redefining creativity, giving agency leaders more financial freedom and making client services more consultant-like are on the WPP chief’s agenda.
Five things for pharma marketers to know: Tuesday, March 19, 2019
Apple Watch warns 0.5% of users; Amarin’s Vascepa also helps prevent second and third heart attacks; Ohio sues OptumRx for overcharging for drugs.
Amag launches chatbot to ease conversations about sexual health
Amag is offering a chatbot to help women who want to learn about its product for painful sex do so privately.
Five things for pharma marketers to know: Monday, March 18, 2019
FDA fast-tracks Purdue opioid-overdose treatment; India tries to block Juul’s entry into the country; Gottlieb calls on industry to adopt modernized clinical-trial approaches.
Industry leaders call for increasing diversity at PlusOne
Healthcare marketers opened up about the subject at MM&M’s PlusOne event in Philadelphia on Thursday.
