LATEST NEWS

Healthcare giant acquires UK’s Incisive Health and US-based Putnam Associates

Incisive Health has been bought by the agency and clinical services giant UDG Healthcare for $17.7 million.

Huntsworth buys two healthcare shops: Kyne and CC

Healthcare communications group Huntsworth has announced the purchase of two healthcare research and communications businesses in a multi-million-dollar double swoop.

Five things for pharma marketers to know: Tuesday, May 21, 2019

Memory supplements under scrutiny; Gottlieb on pharma advances and income inequality; Grey launches health and wellness practice.

Five things for pharma marketers to know: Monday, May 20, 2019

COO departs Amazon-JPM-Berkshire healthcare venture; City considers tobacco-sales ban; Truvada’s high price blamed for stalling HIV-prevention efforts.

Sooner than you think: Pharma scrambles for drug price ad deadline

The ruling is in. After months of speculation, the Trump administration will require pharma companies to include the list price of a drug in direct-to-consumer TV ads — and sooner than most experts believed.

The Escalator: Barbara Box joins Evoke

Plus: Two hires at Medicx.

Remedy Health acquires Vertical Health, adding sites that serve health pros

The acquisition of Vertical Health’s clinician-oriented brands is consistent with and extends an existing Remedy strategy, said the CEO.

Amgen’s innovative osteoporosis drug is something we can all get behind

Sander Flaum is principal of Flaum Navigators.

Five things for pharma marketers to know: Friday, May 17, 2019

Five more states sue Purdue; Met to no longer take donations from Sacklers; Nestle plans sale of skincare line.

How is pharma’s digital makeover going? It depends on who you ask

Execs speaking at a technology conference on Tuesday refuted the notion that pharma is behind other industries in adapting to the digital age.