Health, pharma TV ad spending stays strong
But TV ad spending in general is set to hit its lowest level in a decade, according to WARC.
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Novo Nordisk diabetes patients star in reality show web series
The reality show-style series follows two diabetes patients, actor Billy Gardell and director Jane Austin. -
The Escalator: McCann Health NJ names John Reid chief creative officer
Plus: People moves at Ashfield, Teva and Neovasc. -
The MM&M Podcast 11.13.2019: Spectrum Science’s Michelle Gross and Justin Rubin
MM&M’s Steve Madden spoke with Spectrum Science president Michelle Gross and chief creative officer Justin Rubin about Spectrum Science’s recently unveiled corporate rebranding, and what it’s like to turn the rebranding focus on yourself. -
MM&M launches search for inaugural 40 Under 40 class
Nominations are open until November 15.
LATEST NEWS
Five things for pharma marketers to know: Friday, November 15, 2019
Apple launches app to enroll users in health studies; Vaping deaths climb to 42; FDA warns Dollar Tree for selling drugs from Chinese companies with previous violations.
Five things for pharma marketers to know: Thursday, November 14, 2019
Trump admin hasn’t made decision on flavored vape ban; Coalition recommends Google’s acquisition of Fitbit be blocked; Report: Nearly 35,000 Americans die annually from antibiotic-resistant infections.
Health sites sharing personal data with Google, Facebook and Amazon
Financial Times has conducted thorough investigation into apparent breaches of privacy laws.
Five things for pharma marketers to know: Wednesday, November 13, 2019
Juul to cut more jobs; Amarin’s Vascepa gets positive news from FDA; Small biotechs could be hit hardest by Pelosi drug price bill.
It’s back! Bill requiring list prices in DTC ads resurfaces
Sens. Chuck Grassley and Dick Durbin hoped to pass the bill through unanimous consent last week, ahead of impeachment proceedings and a budget battle.
Q&A: Conservatism is the play for cannabis brand dosist
Campaign talked to the company’s CMO about educating consumers and employing traditional marketing.
Children with epilepsy find a friend in Alexa-based Ella the Jellyfish
Eisai tapped into voice technology to give children with Lennox-Gastaut Syndrome and their caregivers a way to play.
Mark Read: Integrated accounts make up third of WPP’s new-business pipeline
WPP CEO sees surge in number of clients that want to “join together” creative and media.
Read the November 2019 digital edition
This November 2019 digital edition includes the fourth annual Health Influencer 50.
Finn Partners hires Diana Scott as health practice partner
She previously worked at Porter Novelli.
