Meet the 2019 Cannes Lions Health juries
The Cannes Lions International Festival of Creativity is set for June 17-21 in the South of France.
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Sooner than you think: Pharma scrambles for drug price ad deadline
The ruling is in. After months of speculation, the Trump administration will require pharma companies to include the list price of a drug in direct-to-consumer TV ads — and sooner than most experts believed. -
Remedy Health acquires Vertical Health, adding sites that serve health pros
The acquisition of Vertical Health’s clinician-oriented brands is consistent with and extends an existing Remedy strategy, said the CEO. -
How is pharma’s digital makeover going? It depends on who you ask
Execs speaking at a technology conference on Tuesday refuted the notion that pharma is behind other industries in adapting to the digital age. -
The MM&M Podcast 5.15.2019: TBWA\WorldHealth’s Sharon Callahan
Sharon Callahan, CEO of TBWA\WorldHealth and chief client officer of the Omnicom Health Group, joined MM&M senior editor Larry Dobrow to discuss HHS’ new rule on the disclosure of pricing information in TV ads and the state of the network-agency union.
LATEST NEWS
The Escalator: Barbara Box joins Evoke
Plus: Two hires at Medicx.
Amgen’s innovative osteoporosis drug is something we can all get behind
Sander Flaum is principal of Flaum Navigators.
Five things for pharma marketers to know: Friday, May 17, 2019
Five more states sue Purdue; Met to no longer take donations from Sacklers; Nestle plans sale of skincare line.
Five things for pharma marketers to know: Wednesday, May 15, 2019
Bayer ordered to pay $2 billion in Roundup lawsuit; Scientists predict next cities to be hit with measles outbreak; AbbVie settles Humira patent lawsuit with Boehringer Ingelheim.
2e Creative’s Jessica Boden on dirt-biking, her favorite podcast and most unique work trip
Jessica Boden is COO at 2e Creative.
Bayer puts agency work on hold amid French investigation
The suspension followed a ‘Le Monde’ story revealing that FleishmanHillard collected names for a reputational campaign.
Five things for pharma marketers to know: Tuesday, May 14, 2019
Teva, Mylan shares pulled down by anti-trust lawsuit; Insys hints it may file for Chapter 11; U.S. measles cases pass 800 mark.
Cannes Lions looks to boost diversity at 2019 festival
Less than 2% of attendees are people of color or from underrepresented communities.
Will self-care replace healthcare?
In healthcare, everything starts – and ends – with the patient. It’s a universally recognized truth, yet too often, the industry seems to lose that focus.
Philip Morris International suspends iQOS influencer campaigns
PMI has suspended the use of influencers to promote its iQOS heated tobacco products after it emerged that an ambassador was younger than 25, the minimum age its own policies prescribe for influencer campaigns.
