WebMD acquires Frontline Medical Communications
Frontline provides communications, advertising and event services.
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McCann Health named Cannes Lions healthcare network of the year
McCann’s network swept the Health & Wellness and Pharma Grand Prix at this year’s Cannes Lions International Festival of Creativity. -
Philip Morris on the Cannes Social Good track? Quit Big Tobacco wants to know why
Philip Morris International defended its presence at the festival, saying it needs “the best creative brains” to get accurate information to smokers about their options. -
GSK’s Breath of Life wins first Cannes Pharma Grand Prix in three years
McCann Health in Shanghai was behind the top pharma initiative. -
The MM&M Podcast: Cannes 2019 takeouts
MM&M’s editor-in-chief Steve Madden speaks with industry creatives at Cannes about winning campaigns, what it’s like being on a Cannes jury and more.
LATEST NEWS
How Klick Health’s street teams solved Cannes-related ‘conditions’ for festivalgoers
The agency’s people roamed the area around the Palais during Lions Health, popping up with solutions to a host of Cannes-related “maladies,” and creating positive brand awareness.
Five things for pharma marketers to know: Tuesday, June 18, 2019
GSK campaign wins Pharma Grand Prix at Cannes; Klick’s Rich Levy on creativity, being willing to fail; Trump promises ‘phenomenal’ healthcare plan.
Sudler Milan art directors win Young Lions Health award
Luisa Ziravello Gomes and Alberto Tolomelli from Sudler Milan won the award for their Dancing Takes Balls campaign.
Ikea Israel campaign bags Health & Wellness Cannes Lions Grand Prix
McCann Tel Aviv was the agency behind the campaign.
WPP: ‘Sacrificing’ pay rises for staff in favor of profits was a mistake
It was “not sensible” to keep such a “tight” lid on incentives in final years of Sorrell era.
Cannes 2019: The big six ponder the future of advertising
In a rapidly changing industry, there are, inevitably, some new additions to the old guard at the top of the holding companies, but amid the flux, the measure of the challenges they face and the dependence of success on creativity remain a constant.
Here’s who has a shot at Cannes Pharma Lions glory
The Pharma Lions shortlist includes work from Area 23 and McCann Health.
A HealthFront explainer
Set for mid-July in New York, the HealthFront is designed to elevate conversations about health media.
Five things for pharma marketers to know: Monday, June 17, 2019
Cisco, American Well develop telemedicine device for TVs; Democrats’ plan would require Medicare price negotiations on 250 drugs; Juul study finds secondhand vape emissions less toxic.
Biotech Alkermes rebuilds public affairs team
Jeff Winton, who joined Alkermes last year as SVP of public affairs, was tasked with building out the company’s communications function.
