The MM&M Podcast - MM&M - Medical Marketing and Media

The MM&M Podcast

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MM&M editors Marc Iskowitz and Larry Dobrow interview people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes to be released every other Wednesday.

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The MM&M Podcast 4.17.2019: PoC3’s Karen Newmark

Karen Newmark, executive director of the Point of Care Communications Council (PoC3), talks about how she’s working to restore advertiser confidence in the POC channel and new verification and validation standards coming out in May.
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The MM&M Podcast: SXSW 2019 takeouts

MM&M’s senior editor Larry Dobrow hosts three mini podcast episodes at South by Southwest covering topics such as emerging healthcare trends, cancer care, research funding.
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The MM&M Podcast 2.20.2019: MM&M’s Stephen Madden

Marc and Larry welcome MM&M’s new editor-in-chief, Stephen Madden, to the fold and interview the new EiC about his role and plans for the brand, highlights from his storied publishing career, and which of Boston’s professional sports teams will be next to win a championship.
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The MM&M Podcast 2.06.2019: Healix’s Jeff Erb

Jeff Erb, president of the global healthcare media agency Healix, chats about his experience in music and film, what it means for Healix now that it’s joined the PoC3, and where he sees healthcare marketing going in 2019.