The MM+M Podcast is Medical Marketing + Media’s show about healthcare marketing writ large. Each week, hosts Marc Iskowitz and Larry Dobrow — senior editors at the publication — interview the executives commercializing brands, the agencies supporting launches, and other fascinating guests from in and around the industries of pharma, biotech, med-tech ad-tech and health media.
Marc Iskowitz finds out how Medtronic’s business has been impacted by the lag in elective surgeries, Lecia Bushak details the US veteran suicide crisis, and Jack O’Brien explores the trend of COVID-19 vaccine reactions.
Marc Iskowitz discusses the lack of big M&A coming out of last week’s JPMorgan Healthcare Conference. Lecia Bushak recaps Bernie Sanders’ policy priorities and Jack O’Brien discusses Ozempic and WeightWatchers’ TikTok journeys.
Marc Iskowitz speaks with Dan Wilson, EVP of strategy and IR at cardiac monitoring medtech iRhythm, about its push into primary care and more.
Marc Iskowitz speaks with Will Febbo, CEO of point-of-care messaging company OptimizeRx, about the challenge of scaling digital marketing and more.
Marc Iskowitz offers a mini-preview of next week’s 2023 JPMorgan Healthcare Conference, Lecia Bushak discusses new legislation and Jack O’Brien tells us what’s trending on healthcare social media.
A compilation of the most intriguing conversations, captivating guests and thought-provoking comments, culled from podcast interviews conducted throughout this eventful year.
Jack O’Brien speaks with Dr. Jud Brewer, chief medical officer at Sharecare, about its recent survey on physical chronic illness and more.
Jack O’Brien speaks with BMS’s Dr. Nivee Amin, cardiologist and senior director/lead for its cardiovascular digital health team, about startup community engagement and more.
Jack O’Brien speaks with Dr. Geeta Nayyar, chief medical officer at Salesforce, about its survey of 1,800 healthcare professionals and more.
Jack O’Brien speaks with Talkspace’s Dr. Varun Choudhary, chief medical officer, and Pablo McCabe, SVP of payer/EAP account strategy, about the “normalization” of mental health treatment and more.
Jack O’Brien speaks with Miruna Sasu, president/CEO of Cota, about productizing the first generation of RWD vendors and more.
Jack O’Brien speaks with health-tech veteran Missy Krasner, chair of Redesign Health, about the state of post-pandemic health IT and more.
Jack O’Brien speaks with Kathy Ford, chief product/strategy officer for Project Ronin, about the clinical decision-support firm’s oncology focus and more.
Jack O’Brien speaks with Kwame Terra, founder/CEO of bEHR Health Systems, about the digital health company’s roots and more.
Jack O’Brien speaks with Phil Vecchiolli, SVP & GM at Capital Rx, about how consumerism is spurring progress in the insurance market and more.
Jack O’Brien speaks with Inna Plumb, co-founder and COO of MedArrive, about how the pandemic changed patient perspectives on in-home care delivery and more.
Jack O’Brien speaks with Ron Emerson, RN, global healthcare lead at Zoom, about how the communications company is positioning itself to help HCPs and patients.
Jack O’Brien speaks with Jonathan Machado, managing director at Samsung Next, about the VC arm’s approach to working with health entrepreneurs and more.
In this mini episode of the podcast recorded at HLTH in Las Vegas, Jack O’Brien speaks with Jeff Cutler, chief commercial officer at medical content firm Ada Health.
Jack O’Brien speaks with James Kugler, CEO of EMD Digital, about his non-traditional healthcare background and more.