MM&M editors Marc Iskowitz and Larry Dobrow interview people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes to be released every Wednesday.
The MM&M Podcast 3.26.2020: Outcome Health’s Matt McNally
Larry Dobrow and Outcome Health CEO Matt McNally talk about how the point of care has become a coronavirus flashpoint – and what networks like Outcome are doing both to provide needed educational resources and accommodate marketers during an unprecedented time.
The MM&M Podcast: 3.19.2020: Larry Dobrow and Marc Iskowitz
MM&M executive editor Marc Iskowitz relates his experience as the parent of a sick child who’d been unwittingly exposed to the coronavirus.
The MM&M Podcast 3.13.2020: CMI/Compas’ Justin Freid
Prior to the cancellation of SXSW, CMI/Compas EVP, growth and innovation Justin Freid joined MM&M’s Larry Dobrow for a preview of the conference’s health track. Even in the wake of the cancellation, Freid’s commentary on health-tech and the evolution of industry-specific events still resonates.
The MM&M Podcast 3.11.2020: ZS’ Pratap Khedkar
ZS managing principal Pratap Khedkar, who leads the company’s global pharmaceuticals practice, joins MM&M’s Larry Dobrow to discuss how the use of data and AI is revolutionizing the notion of customer-centricity in healthcare.
The MM&M Podcast 3.4.2020: WebMD’s Dr. John Whyte
WebMD chief medical officer Dr. John Whyte joins MM&M’s Larry Dobrow to discuss his company’s continuing evolution, his FDA tenure and health media coverage of the coronavirus.
The MM&M Podcast 2.26.2020: IQVIA Institute’s Murray Aitken
Covid-19 will mark a turning point in AI’s utility to combat an outbreak, said this week’s podcast guest, Murray Aitken.
The MM&M Podcast 2.19.2020: Healthline Media’s Dr. Hanh Le
Healthline’s senior director, medical affairs Dr. Hanh Le joins MM&M’s Larry Dobrow to discuss the state of the health media union and the media’s coverage of the coronavirus.
The MM&M Podcast 2.12.2020: Buoy Health’s Nate Ren
Marc Iskowitz speaks with Nathanael Ren, cofounder and chief growth officer, Buoy Health, whose AI-powered symptom-checker is among a number of app-based screening tools on the front lines of helping detect the novel coronavirus.
The MM&M Podcast 2.3.2020: Healio’s Matt Holland and Andrea Gaymon
They join MM&M editor-in-chief Steve Madden for an engrossing conversation about innovating with content, giving clients exactly what they want and the benefits of working for family-owned companies.
The MM&M Podcast 1.29.2020: ConversationHealth’s Dr. John Reeves and Lexi Kaplin
Marc Iskowitz spoke with Dr. John Reeves, co-founder and CEO, ConversationHealth, along with its co-founder and chief product officer, Lexi Kaplin, about how pharma is harnessing AI and messaging in chatbots to change the way it communicates.
