Partner Content

EHR marketing and bottom of the funnel conversion
EHR marketing and bottom of the funnel conversion
Damon Basch, VP of Strategic Partnerships, Veradigm
December 6, 2022
4:08 pm

Real-world data allows marketers to modify message targeting earlier than what is possible with a client-provided HCP target list — leading to increased message exposure and improved patient care.

MM+M Places to Be 2022
MM+M Places to Be 2022
MM+M Staff
December 6, 2022
10:00 am

Get to know each of these companies by learning about their culture, work/life balance, D&I initiatives and more.

What’s on the mind of population-health decision makers 
What’s on the mind of population-health decision makers 
MM+M Staff
November 30, 2022
11:00 am

Spherico, a division of GSW recently conducted a survey among payers to gain insight into their behaviors, identify trends and better understand what is impacting them day to day.

Triple Threat Communications: Working with the Unagency
Triple Threat Communications: Working with the Unagency
Triple Threat Communications
November 22, 2022
10:00 am

How a different kind of ad agency is putting clients first.

Point of connection: How social is changing the game in healthcare marketing
Point of connection: How social is changing the game in healthcare marketing
Smarty Social
November 21, 2022
12:11 pm

Patients are becoming more educated about their health conditions and potential treatment options and are now more engaged than ever on social media as they search, ask, engage, and advocate on these platforms.

HLTH 2022 focuses on consumer expectations, digital health capabilities
HLTH 2022 focuses on consumer expectations, digital health capabilities
Jack O'Brien
November 21, 2022
11:34 am

The conference also highlighted the growing importance of behavioral health and underscored trends accelerated by the COVID-19 pandemic.

Design thinking for healthcare’s greatest challenges: Innovate4Outcomes
Design thinking for healthcare’s greatest challenges: Innovate4Outcomes
OptimizeRx
November 14, 2022
4:57 pm

Innovate4Outcomes, founded by OptimizeRx, exists to bring stakeholders together to ideate a better future, using the principles of design thinking to craft enduring solutions.

Omnicom Health Group presents A Day in the Life
Omnicom Health Group presents A Day in the Life
Omnicom Health Group
November 3, 2022
10:00 am

See why OHG is the best in health through the lens of CDM, DDB Health, Propeller, TBWA\WH, and Matt McNally.

Video: Optimizing omnichannel engagement through a single audience.
Video: Optimizing omnichannel engagement through a single audience.
Swoop
November 3, 2022
5:30 am

How real world data can create a more effective media mix for DTC marketing.

Applying human intelligence to AI-driven data analytics is the fuel that drives the growth for our clients’ brands
Applying human intelligence to AI-driven data analytics is the fuel that drives the growth for our clients’ brands
MM+M Staff
October 31, 2022
3:15 pm

How 81qd is helping biopharmaceutical companies improve patient outcomes by leveraging RWD (Real-World Data), AI (Artificial Intelligence), and (HI) Human Intelligence.

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