Jeff Erb, president of the global healthcare media agency Healix, chats about his experience in music and film, what it means for Healix now that it’s joined the PoC3, and where he sees healthcare marketing going in 2019.
Becky Chidester, CEO of Wunderman Health, joins MM&M’s Marc Iskowitz and Larry Dobrow to discuss the integration with WPP, health’s #MeToo moment, and agency evolution in 2019.
In this teaser, MM&M editors Marc Iskowitz and Larry Dobrow introduce themselves and tell listeners what they can expect to hear in this sure-to-be enlightening and entertaining biweekly look at the world of healthcare marketing.
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