Webcasts

Registration for live MM&M Web cast events and archive of past MM&M Web casts

Co-Pay Accumulator Programs: New Battle or Just Another Front in a Never-Ending War?
Co-Pay Accumulator Programs: New Battle or Just Another Front in a Never-Ending War?
July 31, 2018
1:56 pm

One of healthcare’s biggest topics thus far in 2018 has been the rise of “co-pay accumulator” programs. But how they’re perceived is largely in the eye of the beholder.

Emerging Trends Shaping the Future of Medical Education
Emerging Trends Shaping the Future of Medical Education
June 27, 2018
5:00 pm

In this webinar, we will offer insights into evolving trends in immersive and immediate medical education

Co-Pay Accumulators: Measuring the Impact on Patients and Pharmaceutical Manufacturers
Co-Pay Accumulators: Measuring the Impact on Patients and Pharmaceutical Manufacturers
April 25, 2018
5:00 pm

In this webcast, we examine this issue in detail and attempt to quantify the impact on affected stakeholders.

Defend Your Value: Syncing Evidence and Access Strategies to Prepare for US Value Assessments
Defend Your Value: Syncing Evidence and Access Strategies to Prepare for US Value Assessments
April 18, 2018
7:49 pm

The push for value-based care has fueled a rise in value assessment activity in the US that could resemble the environment across the rest of the world.

Are Pharma Services Vendors Becoming Digital Health Agencies?
Are Pharma Services Vendors Becoming Digital Health Agencies?
March 20, 2018
5:00 pm

Are we now at a point in which pharma services vendors are becoming de facto digital health agencies?

The Rules Have Changed: How Big Data is Redefining Precision Marketing for the Health Industry
The Rules Have Changed: How Big Data is Redefining Precision Marketing for the Health Industry
March 6, 2018
6:00 pm

Join Crossix and industry experts to learn how they develop their strategies to identify and leverage the most valuable data and analytics available.

Upping Your Game with Payers: Strategic Quality Conversations in a Value-Based Landscape
Upping Your Game with Payers: Strategic Quality Conversations in a Value-Based Landscape
November 16, 2017
2:37 pm

Join this Webinar to learn how to best approach health plans and organized providers on the topic of value based reimbursement and strategic quality performance.

A Window Into the Physicians’ Perceptions of Drugs
A Window Into the Physicians’ Perceptions of Drugs
November 1, 2017
5:00 pm

How does your brand stack up against the competition?

Pull-through Breakthrough: Learn How to Construct an Impactful Pull-through Campaign for 2018
Pull-through Breakthrough: Learn How to Construct an Impactful Pull-through Campaign for 2018
August 15, 2017
5:00 pm

Join this Webinar to learn how to plan a more impactful pull-through campaign for 2018.

Digital sales enablement: Boosting relationships with HCPs
Digital sales enablement: Boosting relationships with HCPs
June 22, 2017
5:00 pm

Hear from Michael Johnson, Global Leader of Digital Marketing & eCommerce at Halyard Health, as he discusses how sales enablement has helped his organization move fast, offer value, and maintain compliance in a complex selling environment.

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