The Agency 100 is MM+M's annual ranking of the industry's top healthcare marketing firms, based on North American revenue. Information for the Agency 100 is compiled by MM+M from questionnaires submitted by the companies themselves.
The Director’s Cut pulls back the curtain and takes viewers behind the scenes of what makes an agency excel. From secret sauce to culture, this expansive view showcases how the company’s bright hues stand out amid the grays.
North American Revenue
Number of Clients
New York City
Executives & Senior Management
Founder and CEO
Managing partner and chief operating officer
Steven MichaelsonFounder and CEO
Judy CapanoManaging partner and chief operating officer
Greg LewisManaging partner and president
Steve HamburgManaging partner and chief creative officer
Garth McCallum-KeelerManaging partner and chief growth officer
Recent Executive Hires
Kate ShaughnessyEVP, head of client services
June CarnegieEVP, executive creative director
Eric ShafferEVP, global client lead
Gene FitzpatrickEVP, engagement strategy
Lynn Nezin, Ph.D.SVP, brand strategy
Lauren Lazar, M.D.SVP, medical strategy
Julie TripiSVP, group account director
Sarah StepanskySVP, group account director, oncology
Why privacy changes demand a better approach to targeting: Real world data
Building custom audience segments can help marketers better reach consumers.
Video: The health data ‘dream state’
How condition-specific audience segments can lift your brand beyond traditional targeting.
Mapping the identity experience in digital health communications
How IX offers greater nuance in engaging with audiences.
The state of DE&I: Moving the needle from commitment to progress
Employees and consumers alike expect companies to take meaningful steps toward creating a more equitable and inclusive future. As shown by the findings from MM+M’s 2022 Diversity Survey, conducted in partnership with IPG Health, progress has been made but we still have a long way to go in the healthcare industry.