Brick City Greenhouse
Independent
Address
637 Elm St.
Westfield, New Jersey 07090
Web Address
Year Founded
2015
North American Revenue
$8,900,000
Full-time Employees
67
Number of Clients
9
North American Revenue 2021
Full-time Employees 2021
Number of clients 2021
Offices
North America
0
Locations
Fully Remote
Executives & Senior Management
Fred Kinch
Founder & Content Lead
Renee Wills
Co-founder & Client Lead
Ashley Schofield
Co-founder & Client Lead
Senior Management
Fred Kinch
Founder & Content Lead
Renee Wills
Co-founder & Client Lead
Ashley Schofield
Co-founder & Creative Lead
Agency 100 Book Cover
Capabilities/Services Offered
Professional
Consumer
OTC
Direct Marketing
Med-Tech
Public Health
Data/Analytics
Digital
New Services
Expanded digital offerings
Client Roster
Proprietary (happy to have an off the record conversation)
Growth
2021 Growth from Existing Clients
90%
2021 Growth from New Clients
10%
Trends and Challenges
Managing growth
Getting an audience, virtually or otherwise, with HCPs
Keeping up with pace of innovation
Pandemic-related disruptions
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Heightened focus on payers
Increased concern over drug pricing
Industry consolidation
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Programs that go “beyond the pill”
Evolution of EHRs
Emphasis on specialty drugs/high-science categories
Adopting a data-science culture
More digital experimentation
Seizing opportunities around cannabis
Working from home
Ongoing fallout from pandemic
Ongoing fallout from societal unrest
Creative Samples
