DDB Health
Network-owned
Address
200 Varick St, 3rd Floor
New York, New York 10014
Web Address
Year Founded
2016
Parent Company
Omnicom
Web Address
Full-time Employees
208
Number of Clients
26
North American Revenue 2021
65,000,000
North American Revenue 2020
62,700,000
Full-time Employees 2021
208
Full-time Employees 2020
194
Number of clients 2021
31
Number of clients 2020
28
Offices
North America
1
Locations
New York
Agency 100 Book Cover
Trends and Challenges
Diversity and inclusion
Talent acquisition/retention
Getting an audience, virtually or otherwise, with HCPs
Keeping up with pace of innovation
Client losses in the wake of pharma M&A
Procurement-related issues
Network relationships/agency consolidation
Shrinking pharma budgets
Regulatory concerns
Competition from consultancies and other non-traditional organizations
Pandemic-related disruptions
Healthcare Marketing Trends
More personalization of communications
Need to create more/better content/experiences
Heightened focus on payers
Increased concern over drug pricing
Industry consolidation
Scrutiny around social media
Impact of empowered patients/consumers
Intensified focus on analytics/ROI/measurement
Decreased impact of sales forces
Regulatory changes
Programs that go “beyond the pill”
Evolution of EHRs
Emphasis on specialty drugs/high-science categories
Adopting a data-science culture
More digital experimentation
Seizing opportunities around cannabis
Working from home
Ongoing fallout from pandemic
Ongoing fallout from societal unrest
