Rice Krispies Treats helps children with autism go back to school with ‘love notes’
Edelman developed the creative and earned media strategy for the campaign.
Most recent articles by Diana Bradley
Netflix alum Steve Swasey to lead communications at Healthline Media
The health publisher recently passed WebMD in monthly unique visitors for the first time.
Amgen moves finance exec Judy Gawlik Brown to lead comms role
Brown replaced Ray Jordan in the position.
MDC Partners posts loss of $18.2m in Q3
The holding company blamed the loss on a $21 million impairment charge.
Omnicom healthcare revenue up 2.9% in Q3
The holding company beat analysts’ estimates by reporting net income for its overall business was up more than 13% in the period.
Imre acquires Los Angeles firm JMPR
It is the second acquisition in Imre’s 25-year history.
Schick Hydro celebrates modern masculinity with The Man I Am campaign
The push features several non-actor influencers and Cleveland Cavalier Kevin Love.
Oscar Health’s former comms head Khan Shoieb launches Cycle
The communications firm is aimed at founders of early-stage healthcare startups.
Bayer dropped pitchwoman for bobblehead to save money: lawsuit
The lawyer for former spokesperson Phoebe Jonas said Bayer created “a big headache for everyone.”
Marian Salzman exits Havas PR for Philip Morris International
She is relocating to Switzerland for the role.
