Jay Carter, Author at MM&M - Medical Marketing and Media

Jay Carter

Most recent articles by Jay Carter

Social media virgin at work

I’m old enough to remember a time when everybody in pharma suddenly had to have a website for their brand—not for any strategic reason, but because it was the thing to do.

Mr. H and the rallying cry

Recently I had the distinct honor of delivering the keynote address for the Doctors’ Choice Awards, an event sponsored by the Association of Medical Media.