Kara Giannecchini MM+M - Medical Marketing and Media

Kara Giannecchini

Most recent articles by Kara Giannecchini

Best Places to Work 2020: All the Winners
Best Places to Work 2020: All the Winners
Kara Giannecchini
December 7, 2020
5:00 am

The results of our third annual review spotlight the best small, midsize and large agencies, along with life sciences support firms, as rated by those who know them best: the employees themselves.

The evolving and expanding role of the NP and PA in today’s healthcare landscape
The evolving and expanding role of the NP and PA in today’s healthcare landscape
Kara Giannecchini
August 13, 2020
10:49 am

POCN statistics show that nurse practitioners and physician assistants make up 30% of prescribers, account for over 30% of retail Rxs and handle 1.5 billion patient visits annually.

Splice Agency on the differences between East and West Coast biopharma
Splice Agency on the differences between East and West Coast biopharma
Kara Giannecchini
April 2, 2020
9:44 am

A half-day event at Splice headquarters in San Francisco focused on the differences between East and West Coast biopharma, both in culture and how they approach customers.

The view from a California agency: It’s different here
The view from a California agency: It’s different here
Kara Giannecchini
January 8, 2020
10:40 am

The California agency hosted a half-day panel discussion about why it’s different working with a West Coast firm.

Best Places to Work 2019: Small, midsize and large agency winners
Best Places to Work 2019: Small, midsize and large agency winners
Kara Giannecchini
December 4, 2019
5:00 am

In our second annual review of the best small, midsize and large agencies to work at, staffers tell us why their workplaces rock.

The intersection of data and emotion
The intersection of data and emotion
Kara Giannecchini
October 1, 2019
5:00 am

Finding the key to unlocking meaningful patient relationships.

Flipping the Script: How can pharma right the ship and weather the current media firestorm?
Flipping the Script: How can pharma right the ship and weather the current media firestorm?
Kara Giannecchini
July 10, 2019
1:28 pm

Leaders in the biopharma and healthcare industries came together in Washington, D.C. in May for Flipping the Script, an intimate roundtable event produced by MM&M with our sponsor AbelsonTaylor.

When it comes to pricing, how long can pharma companies hold out?
When it comes to pricing, how long can pharma companies hold out?
Kara Giannecchini
July 1, 2019
11:29 am

MM&M caught up with the cross-discipline Syneos Health Value & Access team at the company’s New York office for a discussion on the issues impacting product pricing and commercialization.

Humanizing the health experience
Humanizing the health experience
Kara Giannecchini
June 25, 2019
10:44 am

The role of data, decisioning and health services in the drive for meaningful engagement.

Meeting patients where they are
Meeting patients where they are
Kara Giannecchini
May 9, 2019
10:00 am

Pharma marketers and seasoned industry experts discussed the right time and the right way to engage with patients at MM&M and Snow Companies’ recent roundtable discussion in Boston.

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