Laura Entis

Most recent articles by Laura Entis

Why Claritin is campaigning to get children outside
Why Claritin is campaigning to get children outside
Laura Entis
July 27, 2021
5:03 pm

The brand is spotlighting the world outside kids’ screens.

Publishers fight back against misinformation
Publishers fight back against misinformation
Laura Entis
March 26, 2021
5:00 am

As the flood of false and misleading health information continues unabated on social media, publishers find themselves in for a battle.

Marketers ponder telehealth’s post-pandemic future
Marketers ponder telehealth’s post-pandemic future
Laura Entis
January 29, 2021
1:13 pm

As vaccine distribution slogs along, marketers must face the new tele-frontier.

Four questions to ask in building COVID-19 vaccine messaging
Four questions to ask in building COVID-19 vaccine messaging
Laura Entis
January 21, 2021
9:08 am

Effective communications around the benefits of vaccination have never been more important.

What happened when an influencer-led COVID-19 safety campaign in Texas ran into challenges
What happened when an influencer-led COVID-19 safety campaign in Texas ran into challenges
Laura Entis
September 23, 2020
12:12 pm

The Texas Department of State Health Services shared how it turned the campaign into a success.

Three steps organizations can take to address health disparities
Three steps organizations can take to address health disparities
Laura Entis
September 3, 2020
5:00 am

Correcting the disparities of healthcare equity is imperative, and better engagement with neglected audiences is crucial to close this divide.

Agency 100 2020: Harrison and Star
Agency 100 2020: Harrison and Star
Laura Entis
June 8, 2020
4:00 am

Revenue increased 9% to an MM&M-estimated $120 million in 2019.

Agency 100 2020: 2e
Agency 100 2020: 2e
Laura Entis
June 8, 2020
4:00 am

Revenue spiked 32% to $20.1 million in 2019.

Agency 100 2020: Arteric
Agency 100 2020: Arteric
Laura Entis
June 8, 2020
4:00 am

Revenue rose 8% to $5.6 million in 2019.

Agency 100 2020: Concentric Health Experience
Agency 100 2020: Concentric Health Experience
Laura Entis
June 8, 2020
4:00 am

Revenue slid 10% to an MM&M-estimated $51 million in 2019.

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