Lecia Bushak MM+M - Medical Marketing and Media

Lecia Bushak

Most recent articles by Lecia Bushak

Syneos study: Hybrid detailing efforts maintain momentum
Syneos study: Hybrid detailing efforts maintain momentum
Lecia Bushak
September 17, 2021
12:07 pm

While face-to-face detailing will never entirely disappear, the digital transformation spurred by COVID-19 has altered the promotional landscape.

Five things for health marketers to know: Friday, September 17, 2021
Five things for health marketers to know: Friday, September 17, 2021
Lecia Bushak
September 17, 2021
5:00 am

90% of United Airlines employees fully vaccinated; Amgen’s combination colon cancer treatment shows promising results; Emergent Biosciences makes a $90 million deal with Providence Therapeutics to develop mRNA vaccines.

Five things for health marketers to know: Thursday, September 16, 2021
Five things for health marketers to know: Thursday, September 16, 2021
Lecia Bushak
September 16, 2021
5:00 am

FDA maintains neutrality on booster shots as decision nears; Moderate Democrats vote against drug pricing proposal in House committee; FDA to review experimental ALS treatment from Amylyx.

Sweating the details
Sweating the details
Lecia Bushak
September 15, 2021
5:48 pm

Even as companies speak out in favor of President Biden’s vaccine mandate, they remain unclear on how it will be implemented.

Five things for health marketers to know: Wednesday, September 15, 2021
Five things for health marketers to know: Wednesday, September 15, 2021
Lecia Bushak
September 15, 2021
5:00 am

Biden administration mandates federal employees to be vaccinated by Nov. 22; Pfizer vaccine data on children under 5 to be released in October; fourth child dies in Astellas-Audentes gene therapy trial.

Five things for health marketers to know: Tuesday, September 14, 2021
Five things for health marketers to know: Tuesday, September 14, 2021
Lecia Bushak
September 14, 2021
5:00 am

FDA scientists: booster shots not necessary for general population; AbbVie purchases Regenxbio gene therapy; NYC public schools reopen.

Five things for health marketers to know: Monday, September 13, 2021
Five things for health marketers to know: Monday, September 13, 2021
Lecia Bushak
September 13, 2021
5:00 am

CDC: Unvaxxed people 11 times more likely to die; Biden administration distributes remaining COVID relief funds to healthcare providers; Boehringer gains access to Twist Bioscience’s libraries.

The Considered debuts with an eye on health-tech, DE&I
The Considered debuts with an eye on health-tech, DE&I
Lecia Bushak
September 10, 2021
2:29 pm

The agency is headed by former Havas Lynx CEO Dave Hunt.

Choose your own adventure
Choose your own adventure
Lecia Bushak
September 10, 2021
10:30 am

As healthcare companies seek to bulk up their data and analytics offerings, the choice often comes down to a simple question: Build or buy?

Five things for health marketers to know: Friday, September 10, 2021
Five things for health marketers to know: Friday, September 10, 2021
Lecia Bushak
September 10, 2021
5:00 am

Biden to push private employers to mandate vaccinations; 5 million e-cigarette products to be removed from market; Apellis eye disease treatment fails in “carbon copy” study.

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