Peter Pitts MM&M - Medical Marketing and Media

Peter Pitts

Most recent articles by Peter Pitts

Washington Insider: A New Report

A report released by Public Citizen and Carleton University urges Congress to allow Medicare to negotiate innovator drug prices and introduce mandatory generic substitution for all Medicare Part D plans. And Sen. Bernie Sanders (I-Vt.) has called for “wartime powers” to break the patents on drugs. First off, allowing the feds to negotiate Part D…

FDA Policy: Is Off-Label on the Table?

In years past pharma marketers had to check themselves before conveying off-label product claims, even though those off-label uses had long since become standards of care. But in recent months the FDA has signaled a willingness to open the off-label information floodgates. Former FDA Associate Commissioner Peter Pitts
explains exactly why this matters